Boost your creativity and redesign your business

Design Thinking, also known as human-centered design, is a way to solve problems through creativity. To think like a true problem-solver requires dreaming up wild ideas, taking time to tinker and test, and being willing to fail early and often as you learn from the process. The designer’s mindset embraces empathy, optimism, iteration, creativity, and ambiguity. And most critically, design thinking keeps people at the center of every process.

A human-centered designer knows that as long as you stay focused on the people you’re designing for—and listen to them directly—you can arrive at optimal solutions that meet their needs.

Creativity is key in the innovation processes, and it can be improved through practice.

The workshop will be focused on one key competency of the Design Thinking process: creativity.

Can we all be creative? Is creativity learned or inherited? Does process kill creativity? There are many myths surrounding creativity that could block and hurt our ability to come up with novel and original ideas.

Very often we assume that only some people are born creative and that it is a messy chaos only artists understand. While, on the contrary, creativity is something that can be learned and practiced.

After this webinar you will be able to:

• Train your creativity to come up with novel and original ideas
• Learn about the creative process
• Get specific tools and frameworks to help you redesign your business
• Learn about FOCUS: Mujeres Emprendedoras, a 12-week entrepreneurial training program designed for Venezuelan women in the early stages of their business