Prof Alberto Cairo: A Truthful Art Effective Communication With Charts, Maps, and Infographics

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In the past decade, infographics and data visualizations have become part of the toolkit of any communication worker in journalism, marketing, P.R., etc. New and powerful software tool have enabled an increasing amount of people to begin producing data charts and maps. However, this has not been accompanied by a deeper understanding of the core principles of the visual display of information. This session will cover these key elementary principles.
What You Will Learn:
– Understand what infographics and data visualizations are, and how to use them to communicate effectively
– Learn how to choose the most adequate charts or maps to represent your data
– Explore how to transform content into visual stories

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